The Sales Focus module of Midas is a designed primarily for use by the sales department of an airline. It has its own database that has been optimized for the queries that might be asked by an account rep about what is happening in their territory. Because it is a web-based application and requires no additional software, it is available 24/7 anywhere Internet access is available.

Reports are available by Agency, Market, and Airline. The default report sequence is to rank the rows based on the number of passengers in the current month. Clicking on any column heading will allow the user to change the sequence of the report to be sorted on that column. The first click provides an ascending sort (from low to high) and a second click provides a descending or ranked report (high to low). There is also a facility that allows the user to search for a particular item, or to filter the report to be able to isolate similar items.

The default is to store 24 months of historic data and 12 months of future booking data. These settings are optional and may be set to other values if required. The default is to report on the most current month, but any or all of the data may be view if so desired.

The Sales Focus module is a descendant of the former ATAS Web system, but has been completely redesigned to provide it with better response time, more features, and to be more user-friendly. Some of the new features include:

• Display by either marketing carrier or operating carrier
• Display by either airport code or metro code
• Drill down to the route level
• Tabs allow instant change of report view
• User defined Market Groups
• Display Market Seat Share data for share comparisons
• Change report parameters without having to close a report
• Trend report can adjust from 3 to 12 months of year-over-year display
• Direct customer maintenance of:
• Agency information
• Sales Area information
• Agency Groups and SubGroups
• Market Groups